AI Insights · Timothy · October 2025
Top Beauty Retail Apps on iOS in Switzerland Q3 2025
Explore the performance trends of the top beauty retail apps on iOS in Switzerland during Q3 2025, focusing on downloads and active users.
In the third quarter of 2025, the top beauty retail applications on iOS in Switzerland showcased varying trends in downloads and active user engagement, as reported by Sensor Tower.
SEPHORA - Maquillage, Parfum witnessed a notable increase in downloads, peaking at approximately 3.3K in early September. Active users also surged, reaching a high of 12.5K during the same period.
Notino: profumi e cosmetici experienced fluctuations in downloads, with a significant rise to 2.3K at the end of September. Active user numbers varied, ending the quarter on a high note with approximately 9.6K users.
Douglas - Parfüm & Kosmetik maintained a steady download rate, with a peak of 1.4K in early September. Active users increased gradually, reaching nearly 1.9K in mid-September before seeing a slight decline.
Mein dm showed consistent download activity, peaking at over 1.1K in mid-August. Active users demonstrated a steady upward trend, culminating in approximately 8.1K by late September.
Rituals Home & Body Cosmetics had a notable spike in downloads to 1.5K at the start of September. Active users also saw an increase, peaking at around 3.5K in the same timeframe.
These insights from Sensor Tower highlight the dynamic nature of the beauty retail app market in Switzerland, with more detailed analytics available on their platform.
